Don't hassle the Hoff or his new German alter ego!“Extra†was with David Hasselhoff on the set of the hilarious Lean Pockets commercial, in which he pokes fun of himself as Mr. Lean.
David Hasselhoff Goes Viral
The Hoff tells Showbiz Tonight why he took the role of Mr. Lean and what we can expect to see from him in the future, maybe a starring in the new "Baywatch" movie?
Source: HLN
David Hasselhoff Talks About 'Mr. Lean' on Indy Style TV
David Hasselhoff talks about "Mr. Lean": wishtv.com
LOS ANGELES (June 25, 2012) – Actor, singer and producer David Hasselhoff, the beloved pop culture icon known to audiences around the globe as “The Hoff,†is now taking on an irresistible new role – and a new name, “Mr. Lean.†Introducing the newest LEAN POCKETS ® Pretzel Bread Sandwiches, Hasselhoff stars in a novel digital campaign, transforming himself into Mr. Lean, the funny, quirky best friend every woman secretly wishes she had.Gunther “Mr. Lean†Hasselhoff made his worldwide debut on YouTube on June 11, and in less than five days, generated more than 1.2 million online views, followed by an exclusive interview on the nationally syndicated program “Extra.†Today, Hasselhoff kicks off a national media campaign for LEAN POCKETS to talk about what fans can expect from Mr. Lean and what made this role so irresistible to “The Hoff.â€â€œMr. Lean was a great opportunity to have some fun online with my fans, where so many of them interact with me on a regular basis, thanks to Twitter and Facebook. LEAN POCKETS created this hilarious character who’s just having fun, eating good food, and making people happy,†said Hasselhoff. “But what really convinced me to take on ‘Mr. Lean’ was the taste of the new LEAN POCKETS – I honestly did not expect them to taste so good! And they’re better for you than other frozen food choices. They’ve since become a staple in my diet, especially when I’m busy working on set.â€The new LEAN POCKETS Pretzel Bread Sandwiches are now available in a delicious Spinach and Three Cheese variety. At 370 calories or less, LEAN POCKETS are a better way to eat on the go. As the biggest (and silliest) advocate of LEAN POCKETS, Mr. Lean helps women make the right choices about everything from food to fitness to fashion, and can make her laugh at the same time. Mr. Lean always makes the right decision, and with his campy Bavarian accent and unique sense of style, taking his advice is painlessly fun, and never a chore. Now, thanks to the wonders of digital technology and the talents of Hasselhoff, Mr. Lean is sharing his expertise—and his LEAN POCKETS Pretzel Bread Sandwiches—with fans everywhere.“No one could play Mr. Lean any better than David Hasselhoff, and we are thrilled with a performance that’s become a viral video hit,†said Roz O’Hearn, spokesperson for Nestlé and its LEAN POCKETS brand. “As Mr. Lean, David is the perfect go-to resource for women who adore him as a pop culture icon, and since he actually loves and eats LEAN POCKETS, he brings the perfect combination of authenticity and humor to this campaign.â€For a taste of the Mr. Lean campaign, visit  http://www.youtube.com/watch?v=WhgM5-mQCF8 .  For a taste of the new LEAN POCKETS Pretzel Bread Sandwiches, visit your local grocery store.
Source: Indy TV
Fox and Friends Interviews David Hasselhoff
David sure is making the rounds today! Trying to keep up with all his appearances.Actor David Hasselhoff, known for running down the beach and saving lives on TV’s famous show ‘Baywatch,’ joined Fox and Friends today to discuss the buzz over news that Hollywood may be making the popular show into a new movie. Justin Timberlake is being talked about to play Hasselhoff’s former role, Mitch Buchannon.Haselhoff said that he’s not involved at all in the film, but could see producers asking him and Pamela Anderson to make cameos. He joked, “[They’ll] have us really running in slow motion, because that’s about all we can do right now.â€He said that he would make an appearance in the movie if the role were appropriate and handled with respect and fun.
Source: Fox News Insider (Thanks to Marina for the tip)
David Hasselhoff on Good Day L.A.
David Hasselhoff dropped by the Good Day LA set.The actor and singer has a new video that's gone viral.He's teamed up with the snack food brand ‘Lean Pockets' and in the video, ‘The Hoff' plays his German cousin...Günter ‘Mr. Lean' Hasselhoff.More than two million people have already watched it on YouTube.
Source: KTTV
WGN Chicago Interviews David Hasselhoff
You know David Hasselhoff from the hit 80's TV shows "Baywatch" and "Knight Rider." In fact, today he is one of the most recognizable faces around the world.'The Hoff' talked to WGN Monday morning from Los Angeles to discuss his continuing popularity and his growing work in Germany and the UK.In the last few years, the La Grange native has done several online campaigns. His most recent work comes as the new spokesperson for 'Lean Pockets.' In the commercial, Hasselhoff plays “Mr. Lean," a German-accented man who tries to persuade a young woman to make 'Lean Pockets' her meal of choice.The Nestle brand is hoping to revive their name and believe Hasselhoff can do just that.
Source: WGN
Meet Mr. Lean
David Hasselhoff became the new star of Lean Pockets’ new online campaign and the first video has gone viral.In a new video that hit the web in recent days, the Knight Rider andBaywatch star took on a new persona: Gunther “Mr.Lean†Hasselhoff, his German cousin and the new face of the sandwich brand.Take Günther "Mr. Lean" Hasselhoff's advice: avoid gross, greasy burgers and help yourself to a better future with a LEAN POCKETS® brand sandwich. It's the season to get in shape - but it's your choice, he's just here to help.